Thailand’s economy has been performing well since the early 1980s. It is now the second biggest in Southeast Asia, only trailing Indonesia. This solid growth has transformed the country from an agricultural society into an industrialised nation.

A quickly evolving Asian hub

In the past few years, Thailand has become an interesting market for investments by foreign businesses. In addition to a lucrative domestic market, Thailand also enjoys a strategic location in the middle of Asia and functions as an important centre for the entire region. The technology-driven manufacturing sector contributes significantly to Thailand’s GDP. Moreover, the continuous infrastructure investments, a growing middle-class consumer market, and a favourable business climate create plenty of opportunities for Swedish businesses.

The retail industry is developing at a fast pace, driven by e-commerce, economic development and the increasing population. As mentioned in the interview below with Carl Lindwall, it is also Thailand's ambition to become a world leader in the Internet of Things. This creates opportunities for Swedish companies in the telecom industry. Other promising industries are healthcare and renewable energy.

Potential growth for Swedish companies

Sweden has a long trade tradition with Thailand that goes back more than 100 years. Swedish export consists primarily of telecommunication equipment and engineering products such as machinery and equipment, paper products, transport equipment, and steel and forestry products. Still, export to Thailand is rather modest, which leaves a lot of untapped potential for further growth. Today, around 70 companies from or related to Sweden are active in Thailand.

How we can help

Business Sweden has been present in Thailand since 2008, offering Swedish companies strategic advice and operational support when entering the Thai market. Our Bangkok office also covers other countries in the emerging Mekong region such as Myanmar, Cambodia and Laos.